To initiate the discussion I just want to share a few ideas about the current image representing the blog. My first criterion was to keep it simple. I wanted an image without too many details, colours, or heterogeneous figures. Since the picture would have to be reduced substantially in order to fit the bar, it could not be too detailed (see the original photo here and note how it has been shrunk to fit the rectangular bar, whilst more blue has been added to fill the vacuum on the left).
Furthermore, I wanted something with a positive feel. The sun and the clear blue sky I think meet these criteria. The current image reminds me of a warm summer day, which I assume is something most people appreciate, even more so here in Lund where such days are a rare sight.
A third criterion was to avoid something too easily recognizable. Pictures of buildings well-known to the wider public such as the EU-headquarter in Brussels and similar homes to power risk conveying a feeling of too narrow a focus on institutions, and perhaps even the subordination of the blog-authors to the institution in question. At the same time however, I wanted some sort of architecture that could easily be recognized as ‘European’.
The biggest problem with the current image as I see it is the absence of people. This however leaves a more formal impression I believe, which was also something I strived to achieve. Compare for instance with Dr Sean’s Diary (link in the left column) which in my opinion is a bit loose, almost shabby in its design. By opting for a simple figure, the blue colour, and by adding the Lund University emblem, I believe the blog appears rather formal and thus credible which I find important.
These were my initial thoughts on the current image. I am eager to hear your opinions. What visual impressions do you want to give our readers? Should we rather choose an informal, more personal outlook, or perhaps go with an even simpler image? It is up to you to debate, suggest and decide.
- Sune Bechmann Pedersen